MY 2021 Benelli Imperiale 400 Launched at Rs. 1.89 Lakhs (Ex-showroom).  Benelli, a leading worldwide manufacturer of premium bikes and Adishwar Auto Ride India – Mahavir Group, today announced the launch of MY 2021 Benelli Imperiale 400 at an attractive price of Rs. 1.89 Lakhs (Ex-showroom). 

The two factors owing to the attractive price of the MY 2021 Benelli Imperiale 400 are, increase in localised content and strengthening of the Rupee against the Dollar.

Benelli India is confident that the launch of MY 2021 Benelli Imperiale 400 will further strengthen its sales, as the retro-classic motorcycle is a lot more accessible to its prospective customers.

The 2021 BS6 Benelli Imperiale 400 is powered by a fuel-injected, 374cc, single-cylinder, air-cooled engine that’s mated to a 5-speed gearbox, the Imperiale delivers 21PS@6000rpm and 29Nm@3500rpm.

The Imperiale 400 now comes with 2-year Unlimited KMS manufacturer warranty and customers have the option to purchase the extended 2-Year warranty separately. Benelli India is also offering an added benefit of 24x7 RSA service* as a part of its after-sales service. *T&C Apply.

About Benelli

Pure passion since 1911. Benelli is this and lots more: heritage, emotion and innovation become legendary throughout more than 100 years of groundbreaking models, advanced technology, victories and world-renowned riders. Benelli is a part of Geely Auto Group. Geely Auto Group employs more than 50,000 people and operates 12 plants, five global R&D centres in Frankfurt, Coventry, Gothenburg, Hangzhou and Ningbo. The Group also has 900 employees that work across five global design studios in Barcelona, California, Coventry, Gothenburg and Shanghai. 

The Geely Auto brand is listed on the Hong Kong stock exchange since 2005 and controls the following automotive groups and vehicle brands:

• Geely Auto
• Volvo Cars and Polestar
• LYNK & CO
• Geometry
• Lotus
• Proton

Geely Auto holds a 9.69% stakeholder in Daimler that has brands such as Mercedes-Benz and ‘Smart Automobile Co Ltd’ in a JV with Mercedes-Benz AG.

About Adishwar Auto Ride India

Vikas Jhabakh, Director – Mahavir Group, spearheads Benelli’s operations in India through Adishwar Auto Ride India (AARI), a partner of Mahavir Group, one of the leading automobile dealers in the country. AARI is the exclusive partner by Benelli, to distribute Benelli’s premium product range in the country. The company has set up an assembly plant for Benelli in Hyderabad. The company manufactures and imports a range of Benelli bikes from Italy & South East Asia regions.